News

We’re All in for The Year of Community

Date

10 Apr 2025

This year, the UAE invites us all to reflect on a powerful idea: that community is not only where we belong—but how we move forward.

Under the tagline “Hand in Hand,” President His Highness Sheikh Mohamed bin Zayed Al Nahyan has declared 2025 as the Year of Community—a nationwide initiative running from January through December.

At ATÖLYE, we’ve long believed that communities are the catalysts of transformation. Whether designing learning journeys, reimagining civic spaces, or convening cross-sector collaborations, we’ve seen first-hand how community unlocks possibility, resilience, and shared purpose.

So when the Year of Community was announced, it didn’t feel like a new direction—it felt like a deep affirmation of the work we already hold close.

What is the Year of Community?

Rooted in the UAE’s values of resilience, ambition, and openness, the Year of Community is dedicated to fostering a united and empowered society. It aims to inspire behaviours that strengthen family and social ties, encourage shared responsibility, and unlock potential for sustainable growth. 

ATÖLYE wholeheartedly embraces this vision. We believe that the power of communities to transform people, places and experiences—a change process we call community-powered transformation—is key to creating lasting change, and we are committed to empowering communities to come together and build a better future. 

How We Are Showing Up

In alignment with the Year of Community, we’re building on our long-standing commitment to community-powered transformation with a renewed sense of urgency and intention.

We recently launched Community-Powered Dialogues—a series of curated conversations bringing together impact-driven leaders, community builders, and innovators. The dialogue featured voices such as Dr. Alamira Reem Al Hashimi (M_39), Dr. Sumayah Al-Solaiman (Ministry of Culture KSA), Paula Quintas (BMW Foundation), Kerem Alper (Neol), Fatma Al Khayat (ARKAT), Andreas Sommer (essentials now), and Thomas Swaak (ASML)—alongside other leaders in design, policy, and systems change. The series explores how communities can not only strengthen social fabric but also generate meaningful value for organizations, cities, and ecosystems. Watch the recap and join our Linkedin Group to be a part of the conversation!

We have also soft-launched communitypowered.io, a digital platform designed to connect changemakers, share practices, and catalyze collective action. By making the work of the community more visible and accessible, we aim to empower a broader movement of practice across the region. This moment builds on over a decade of experience nurturing communities that create meaningful change. Here are a few highlights that reflect our ongoing commitment:

A Track Record of Building Community

Our work across the UAE and beyond reflects our belief that change begins with relationships. A few highlights:

  • DesignGov

    Empowering UAE government employees with human-centered design and creative leadership skills to lead collaboratively.
  • M39

    Empowering Abu Dhabi’s creative community by transforming a historic port into a dynamic hub for cultural innovation, entrepreneurship, and collective impact.
  • MBRCLD Leadership Development

    Designing immersive programs to build trust, foster collaboration, and strengthen capabilities around design thinking and systems thinking in the UAE’s public sector.
  • Ne’ma Food Mapping

    Supporting food waste reduction agenda in the UAE by mapping the UAE’s National Food System stakeholders, developing various interventions, facilitating implementation, and accelerating decision making within NeʼMa Initiative.

…and many more projects focused on enabling collective impact.

How ATÖLYE Can Support Your Community Initiatives

As the Year of Community unfolds, we’re excited to partner with organizations looking to embed community at the heart of their impact. Whether you’re shaping policy, designing experiences, or leading teams—community can be your greatest asset. Here’s how we can support you:

  • Community Strategy & Design: Cultivating engaged, solution-oriented communities of purpose and practice, via ATOLYE’s own Community Playbook framework.
  • Leadership Development & Facilitation: Empowering leaders for lasting, community-driven impact via cohort-based learning programs.
  • Experience Design & Community Activation: Shaping compelling end-to-end experiences that foster collaboration and belonging
  • Architecture & Placemaking: Designing spaces that nurture connection, creativity, and shared ownership—bringing community values to life through intentional environments.

Learn more here.

Stay Tuned for Upcoming Events

Throughout 2025, ATÖLYE will be hosting flagship events and community activations across the UAE—designed to spark new collaborations, explore emerging practices, and celebrate community in action.

We invite you to join us—whether by attending an upcoming gathering, exploring our work, or reaching out to co-create something new.

👉 Follow us on LinkedIn and subscribe to our newsletter to stay in the loop.

The Year of Community is a call to unite, collaborate, and contribute to the UAE’s collective future. At ATÖLYE, we’re excited to support this vision—and to walk “Hand in Hand” toward what’s next.